1. If you are looking at purchasing coming from a seller the first time, take a moment to carefully examine their past customer reviews. For the most part this will give you an approximate idea of what sort of goods and services you need to expect yourself. Anyone who has been rated lowly time and time again ought to be given a large swerve.
2. Always save copies of your orders and receipts from online purchases. Many stores will redirect one to a page after you've submitted a purchase detailing anything that was bought, customer information, the prices, etc. You should either print a copy of this or save a copy to your computer in case any issues arise before the end of the return period. Ensure that you save any emails regarding your items' status or correspondence with the company regarding your orders, too.
3. Do not forget to comparison shop when you are looking for things online. People usually do that when shopping in physical stores, but they don't think about it on the web. If you go for the first sale you see, there is a chance you are going to miss out on a better deal elsewhere.
4. When you are making a purchase online, make sure that you use credit cards to pay for the transaction. Charge card users are protected against fraud by federal law and therefore are only liable for $50 in these cases. Some card agencies will even go so far as to wave the $50 for you, meaning that you will not be out of pocket.
5. A great way to stay safe when you shop online is in order to avoid clicking any web addresses that are sent into your email. If you are expecting an email coming from a company, visit the actual website and do not click any links. Legitimate businesses do not send emails seeking personal information or account information.