1. Make it a habit to register for price alerts. This goes even for purchases that you've recently made. Price alerts will tell you when a product has dropped to a price you like. And if you've recently purchased at full price, you can ask for a price adjustment to meet the brand new deal.
2. When looking for a product online, take the time to read reviews. Try finding the same product on different sites to read as many reviews as you can. Reading many reviews will help you get a more general notion of whether or not the item you are interested in meets high standards of quality.
3. If you have questions while shopping, look for a live chat function in the online store. Many big brands (and even some boutique stores) now have this functionality. It is possible to chat immediately with a customer care representative to repair any issues or answer any questions prior to buying. That can provide you with a lot of peace of mind.
4. Learn the online store's return policy. In case you are considering building a purchase on an item that you might want to return, make sure to find out if returning the item is definitely an option. Sometimes when you shop online, items can not be returned and you may not want to be stuck with an unwanted item.
5. Before buying from the new online retailer, do your homework on them. Check online reviews from other customers to see how it handles stuff like customer service, shipping, and its overall buying experience. You can also look at the BBB to find out if it has any disputes and whether those disputes were resolved professionally. Try contacting the company via email and phone number, if it's posted to ask questions about its business before you buy anything.