1. Be wary of any emails you receive, even if they appear to be coming from a retailer you trust. Never click on a link that directs you to a website other than the main one you shopped on. Should you do, you may become vulnerable to a scam. Rather than simply clicking an email hyperlink, just go as much as your browser and enter in the web site you need to go to. It is actually much safer that way.
2. Online shopping is a great way to find items that are out of stock at your local store. For instance, if you are unable to find a certain size of jeans at the store in your area, you can look on the store's website and learn if they are available to be shipped to you.
3. When you are making any purchases online and you are required to make a user account, never use the same passwords that you use on other websites. Do not use your e-mail or banking password to make a free account to buy shoes from a web retailer. If a person was able to check this out password, they might have access to more than just your profile on the retailer's store.
4. In case you have questions while shopping, search for a live chat function in the online store. Many big brands (and even some boutique stores) now have this functionality. You are able to chat immediately with a customer service representative to fix any issues or answer any questions prior to buying. That can provide you with a lot of peace of mind.
5. Be skeptical of overdoing it. It is much easier to overspend when you find yourself shopping online. You begin to rationalize that you can spend more for those shoes because you saved money on gas and the food you would have gotten if you went to the mall, as an example. Give yourself a limit and stick to it.